Industry News & Insights

Jul, 26, 2017

The Seven Automated Bid Strategies and Goals of Google AdWords

When Google AdWords helps your business, Google AdWords helps Google’s business. Bearing that principle in mind, Google realizes that automated…

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Dec, 11, 2016

The Search Network

Most business owners are aware of the exciting opportunities that are presented by pay-per-click advertising and other types of search…

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Dec, 05, 2016

Six Secrets to Cultivating Cost-effective Keywords and Curbing Spending Waste

Advertising is all about making a profit, so why do so many marketers settle for digital ad waste? Although there…

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Dec, 05, 2016

Top 10 Tips for Success in Google AdWords, Bing and Yahoo Ads

Most digital marketing marketing experts agree that the best way to attract traffic, leads and ultimately sales is to implement…

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Jul, 30, 2016

5 Takeaways from the 2016 Doubleclick Leadership Summit

The DoubleClick Leadership Summit, held in Key Biscayne, Florida, brought together advertisers and marketers from all over the world to…

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May, 31, 2016

7 Takeaways From Google’s Performance Summit 2016

On May 24th, 2016, Google held their annual Performance Summit, which unveiled some significant changes to the way in which…

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