Waze Benefits

Advertising on Waze is best suited for businesses that rely on local traffic. Through the placement of carefully designed ads, including branded pins and promoted search, businesses can raise brand awareness and increase the odds of being found and patronized by local people.

The top benefits of advertising on Waze include:

• Build brand awareness
• Promote action
• Increase conversions
• Powerful reporting tools

To make the most of the top benefits of Waze advertising, it is crucial to understand the platform and to design effective ads. Geoklix assists in both regards by planning and executing custom Waze advertising campaigns for businesses across all industries and of all sizes and scope.

Advanced Features

There are several ways to enhance brand awareness with Waze advertising, including:

• Branded Pin – Reminds users that a business is along their route with a colorful, eye-catching pin.
• Zero-Speed Takeover – When a driver comes to a complete stop, a large canvas ad appears featuring information about a business, driving directions and more.
• Nearby Arrow – When a map is viewed, an arrow points out the location of the business.
• Promoted Search – Advertisers’ listings appear at the top of search results along with a brand logo.