Rank Higher, Increase Conversion, CDN!
Let’s face it, we have all been a victim of slow loading websites at some point in our lives. Almost always, when I embarked on a slow loading site, I exit immediately and search for another similar website (competitor) with faster loading Website.
The problem is Websites by nature contain many types of files, especially ecommerce or content management system types of Websites such as: Magento, osCommerce, Joomla, WordPress, phpBB and many others. When there are many files/data, naturally the Website is going to load slower compared to a site that is static with little to no content/media.
What type of business impacting issues can you run into because of a slow loading Website? Here is short list of issues:
- Low Website Rank
- High Bounce-rate
- Low Conversion Rate
- Abandoned Shopping Cart
- High Churn Rate
- High Customer Dissatisfaction
The bottom line is, you are loosing money by the minute!!! It is time for immediate action.
So how do we solve this Website speed problem? Well, there are many things you can do to increase the speed of your site. The first thing you want to do is perform a speed test analysis on your website. I use either Google’s FireFox plugin or a 3rd party Website such as: http://www.webpagetest.org/. Read and save all the details and recommendations and start focusing on the low hanging fruit e.g., javascript compression, css compression, image, flash, video size reduction, etc… Which is all healthy SEO!
Here is what a Website speed test dashboard report looks like:
Once you tackle the above mentioned issues, the next step is to get robust CDN service. What is CDN? CDN is the acronym for Content Delivery Network which is a system of computers that contain copies of different types of data directly from your website e.g., images, css, javascript, video, and others, placed at various points (POPs) of a geo-targeted network to maximize bandwidth, speed and data-load when someone visits your Website.
This is where maxcdn’s service is so essential to your business Website’s success. The sign up and setup process is very easy @ maxcdn (local CDN company), once you sign up it will take 15 minutes or less to get going and start seeing faster page loads. And by the way, should you ever need help, they offer free, friendly technical support via phone, email or live chat.
MaxCDN also offers CMS plugins, which help speed the setup process for many popular CMS platforms e.g., joomla, wordpress, vbulletin, drupal, flowplayer and magento ecommerce.
Once the setup is complete, I recommend processing another web page speed test to see by how much your site’s speed has increased.
Now your site is loading at acceptable speeds, what to expect? Here is a short list:
- High Website Rank (search engines loves fast loading websites)
- Low Bounce-rate (visitors/users love fast loading websites)
- Increased Conversion Rate (business owners, employees love fast loading websites)
- Decreased Abandoned Shopping Cart (marketing manager love fast loading websites)
- Low Churn Rate (everyone loves fast loading websites)
- High Customer Satisfaction (your new and existing customers love faster loading websites)
Now this is what I call, Win Win, both for your customer/visitors and the business owner. Start your Website acceleration today by visiting maxcdn.com – they got the best cdn rates, cdn service and cdn support in the cdn industry.
Should you have any questions, please do not hesitate to contact us.